I started using this toothpaste after I went to the dentist. She told me that I had some gum bleeding issues (which I am aware of) because my gums were super sensitive and it didn't take much for them to become irritated during flossing. I always get told to floss more, which I do, and isn't the problem. She said that some people just have very sensitive gums and it can lead to bleeding and deterioration of the gum line, and she told me to buy this Crest Product. I used it for a few weeks, (I am more of a cinnamon toothpaste fan) and I used it and it really helped! My gums didn't seem as red or irritated and swollen after flossing, and I had less pain when i was eating chips or pretzels and I would get poked in the gum. This toothpaste foams up well and helps my mouth feel clean overall, and it really did benefit my gums. The bleeding was definitely lessened after I used this for a few weeks, and I can go for longer using my cinnamon toothpaste before brushing with this again in order to keep up the strengthening of my gums. If you have sensitive gums, you should definitely try this toothpaste.
Crest Pro Health Clinical Gum Protection