The WEN line of products would be good for those with thick or dry hair. My hair is not very dry or thick so I found it to be a little too conditioning. It is not like your traditional shampoo. First, it doesn’t lather. It is a very thick cream that you apply to your hair and scalp. You massage the product in and then rinse away. I found that I had to spend more time rinsing the product out of my hair than with traditional shampoo. The one benefit that I did notice was after coloring my hair. Normally I will color my hair, and then wait 24 hours before shampooing. Even after waiting a day to shampoo I would still notice hair color on my towel after the first post-color shampoo. This did not happen with the WEN product. There was no color left behind on the towel after I cleansed my hair with their product. What I experienced that made me switch back to my regular shampoo was that my scalp was very itchy. With my regular shampoo I could cleanse my hair every other day but with the WEN product I had to use it every day. If I skipped a day my hair looked oily. I think it was just too conditioning for my scalp and hair.